Benoit Marketing

This isn’t my usual marketing blog, this is a blog about being inspired, being touched by music, every one of your senses and brain cells coming alive. Last night I went to a local club with a good friend, a PR person, who also is a creative type too. Mary is from Hawaii and I had just visited... 

Written with insight from Doug Rasch, The Edgeworks Group Remember the days of going to a grocery store and seeing all those weird lines on a package… barcodes. Now they are being used as a tracking code for almost every form of marketing. A QR code works like a standard barcode, which can be scanned... 

Summarized and rewritten From Eyefortravel publication In part 3 of the EyeforTravel series, German airline Lufthansa and Californian boutique hotel chain Joie de Vivre share their views on how to create compelling content via Twitter. The 140 characters or less micro-blogging site Twitter which is set...