Benoit Marketing

At Lansdowne Resort, we found that these heavily discounted opportunities did not align with our pricing strategy. The Living Social and Groupons of the world want an exclusive discounted offer for their members and then they take a hefty percentage of the profits, leaving little on the table for the... 

Background: The Inn is located 60 minutes from Washington, DC and 3 miles from the town of Middleburg. Middleburg is a high-income community in the heart of Virginia’s wine and horse country. Opened in 1998 and privately owned, this property is a luxurious country inn and restaurant. Guests enjoy... 

Background: On the Potomac, Lansdowne’s upscale, fine dining restaurant, has a new chef and new menus. They make everything homemade in the restaurant and purchase locally. They have their own garden in the summer and their own bee hive. Challenge: Increase covers on all days, but in particular... 

Background: Lansdowne Resort, with it’s full services, golf, spa, five dining outlets and a wide variety of leisure pakcages, provides opportunities to stay in front of the press. Challenge: Increase exposure locally and regionally for group, leisure and food and beverage business. Results:... 

Background: Lansdowne Resort is located eight miles from Dulles International Airport and 45 miles from Washington, DC and is located in Leesburg, Virginia. Lansdowne has 294 guest rooms, 45,000 sq.ft. of conference space, five dining options, 45 holes of championship golf and a full-service spa and...