Benoit Marketing

I just did a quick analysis of the latest e-letter that went out on Nov. 21. I was curious to see if the list is tiring, producing a lower response or if the response had dropped due to the economy. This is one marketing tool that continues to get a good response and one that is trackable. Constant Contact... 

We did an awesome movie in August; but it is not geared toward the meetings market. You could show the movie on a LARGE LSD panel and then have several meeting shots to target the meetings market. We could have 3 of these blown up (poster size) with the words describing the property. PLUS… You’ll... 

Annual growth of the U.S. online leisure and unmanaged business travel market will slip to single digits in 2008. This marks the first time online travel growth has fallen below double digits since PhoCusWright began tracking online travel in 1998. While online travel is experiencing the inevitable... 

At the close of 2008, online leisure/unmanaged business travel bookings are projected to represent 29 percent of the €246 billion European travel industry, the world’s largest regional travel market. According to PhoCusWright’s European Online Travel Overview Fourth Edition , online... 

Last week we sent out a client e-letter on Tuesday and the Spirit Air Toppicks e-letter went out on Wednesday, which created a huge bump in web traffic, with a total of 780 visits in 2 days (average daily visits are 150.) and most of the traffic can be tracked through to an e-mail account, like Gmail,...